YO. BRAND PEOPLE! Looking to extend your brand to retail?

Let us take you there! Broad Street is a superior licensing representation and brand acquisition agency. We develop and implement licensing programs for consumer brands, manufacturers, and retailers all over the world.

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YO. BRAND PEOPLE! Looking to extend your brand to retail?

Let us take you there! Broad Street is a superior licensing representation and brand acquisition agency. We develop and implement licensing programs for consumer brands, manufacturers, and retailers all over the world.

Learn More

Our Reach is Global

Our Results: Substantial

Broad Street Licensing Group is a full service brand licensing agency, providing superior licensing representation and brand acquisition services. We have an impressive track record developing and implementing licensing programs for consumer brand names, manufacturers, and retailers globally.

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BRAND LICENSING
REPRESENTATION

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BRAND ACQUISITION
FOR MANUFACTURERS

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Clients

BSLG’s team has worked with some of the world’s best-known and most respected manufacturers, consumer brands, and restaurants, both international and regional.

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Why Our

Clients Love Us

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Broad Street shows exceptional dedication, diligence and knowledge in helping Gourmet Boutique identify brand acquisition opportunities in the restaurant and food brand arena. They know who to call and how to get the meeting. In one particular case, we asked them about a consumer brand and BSLG was able to secure a high-level meeting with the key decision makers right away.”

JIM GORDON

PRESIDENT & CEO

"Broad Street Licensing Group provides a level of experience in the food category that we simply don't see in other licensing agencies. They negotiate tough but fair deal terms, and always keep those terms within the confines of reality and good business for both licensor and licensee."

William D. Toler

Chief Executive Officer, AdvancePierre Foods

"Broad Street Licensing Group displayed the utmost professionalism and a keen knowledge of the foodservice industry in brokering our license with The Culinary Institute of America. We appreciate working with professionals who know how to balance the needs of their client with the realities of the marketplace."

Jim Joseph

President & CEO, Oneida, Ltd.

"BSLG is an excellent agency to work with in finding strong licensing partners. I highly recommend them if you are trying to find a licensing partner not only because of the great contacts that they have but their integrity in working with both parties and getting the contract negotiated and finalized."

Lisa Schommer

VP, Business Development, The Inventure Group, Inc.

"Broad Street Licensing Group was the agency that negotiated the license between Guinness and Burts for a line of Guinness chips. We were very impressed with BSLG’s level of professionalism, knowledge of the food business globally, and their hard work getting both sides to understand each other’s needs and goals."

David A. Nairn

Chairman & Managing Director, Burts Potato Chips

“Broad Street shows exceptional dedication, diligence and knowledge in helping Gourmet Boutique identify brand acquisition opportunities in the restaurant and food brand arena. They know who to call and how to get the meeting. In one particular case, we asked them about a consumer brand and BSLG was able to secure a high-level meeting with the key decision makers right away.”

Jan Sussman

Chief Executive Officer, Gourmet Boutique

"Broad Street's licensing expertise was instrumental for strategy development, deal negotiations and implementation of the CIA licensing program. Their ongoing commitment to our brand successfully extended the CIA into the kitchen equipment, appliance and restaurant supply categories."

Bruce Hillenbrand

VP, Marketing & Strategy The Culinary Institute of America

“BIC USA has had a long term and very successful brand acquisition partnership with BSLG across our multiple business divisions. We count on BSLG to keep us informed on the latest licensing trends and to broker deals with today's hot properties and well-known brands. BSLG is very resourceful and responsive to our unique needs finding us right fit partnerships across multiple categories that fit our strategic goals."

Tim Koletsos

Director of Marketing, BIC USA

"We chose Broad Street Licensing as our agency because of their vast experience in licensing food brands. Broad Street has brought us exciting opportunities that are strategic, consistent with our brand image, and relevant to our consumers."

Russ Klein

President, Global Marketing, Strategy & Innovation Burger King Corporation

"I have signed Broad Street Licensing on two occasions - during my tenure at Diageo as well as at Playboy. I have nothing but great things to say about their team. They are extremely knowledgeable 0about the food & beverage industry, as well as professional, yet aggressive when it comes to going after the opportunities. They always give exemplary service, making me feel like I am their only client although I know that I am not. I highly recommend Broad Street Licensing and would use them again in a heartbeat."

Christine Coffelt

SVP, Global Licensing Playboy Enterprises, Inc.

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CASE

STUDIES

PLAYBOY ENTERPRISES, INC

BIC USA

BURGER KING CORPORATION

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ORLANDO, FL -- November 29, 2016-- Romacorp, Inc., parent company of Tony Roma’s, announced the company’s newest licensing deal with Irish company RibWorld, Europe’s leading...

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Broad Street Licensing Brokers Landmark International Licensing Deal for Tony Roma's

First new licensing deal in nearly 10 years brings Tony Roma’s World-Famous Ribs to retail in Australia and New Zealand, expanding brand’s retail reach &...

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