Broad Street Licensing Group 2018 Wrap-Up

by BroadStreetAdmin | Published 12/11/2018 | Brand Licensing, Brand Licensing Agency, Brand Licensing Representation, Licensing, Licensing News

As the end of 2018 approaches, our team at Broad Street Licensing Group have been looking back at our agency’s achievements this year. Our hard work in 2018 resulted in impressive placement and growth for our clients’ products on retail shelves as we expanded our agency’s global reach. Through our brand acquisition services, we grew […]

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Tony Roma’s Brings Its Signature BBQ Sauces to Retail in the USA & Mexico with Vita Specialty Foods License Brokered by Broad Street Licensing Group

by BroadStreetAdmin | Published 01/31/2018 | Brand Licensing Representation, Licensing, Licensing Best Practices, Licensing News

Agreement brings the “secret sauce” behind Tony Roma’s world-famous ribs and BBQ meats to retailers, so fans can enjoy restaurant quality BBQ sauce at home   ORLANDO, Fla. –January 29, 2018 – Romacorp, Inc., parent company of Tony Roma’s®, is expanding its retail presence in the USA & Mexico through the company’s latest licensing deal […]

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Five Myths About Brand Acquisition Licensing

by Broad Street | Published 07/28/2016 | Brand Acquisition for Manufacturers, Licensing

Licensing through Brand Acquisition is a great way to bring innovative and new products to market. Robinson Home Products is a manufacturer of kitchen tools (formerly Known as Robinson Knife Co.). When they were looking for a brand name that would cut through the clutter of food prep products, celebrity chefs, and could even speak […]

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How Licensing Can Build Your Business

by Broad Street | Published 03/28/2016 | Licensing, Licensing Best Practices

Let’s cut to the chase. Licensing a brand name does what for your brand or your product? It reaches new/different consumers: Licensing grabs moms in the supermarket vs. young, male “Super Fans” in Burger King’s restaurants. Increases brand impressions: Vending machines are meal solutions in colleges, and increasingly replacing cafeterias in offices. Creates platforms for […]

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Benefits of Licensing Restaurant Brands

by Broad Street | Published 04/13/2015 | Brand Licensing Representation, Licensing, Licensing Best Practices, The Restaurant Business

Let’s cut to the chase. Licensing a brand name does what for your brand or your product? It reaches new/different consumers: Licensing grabs moms in the supermarket vs. young, male “Super Fans” in Burger King’s restaurants. Increases brand impressions: Vending machines are meal solutions in colleges, and increasingly replacing cafeterias in offices. Creates platforms for […]

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